People are being asked to fill a rucksack with clothes to give to homeless people in Morecambe this winter.
With temperatures falling this week, an appeal has been made for people to help the vulnerable in the run-up to Christmas.
Helen Sharples, who runs Vanilla Hair and Beauty on Albert Road, is bringing the Rucksack Project - a worldwide movement - to the town.
She said: “I just wanted to do what I can for the homeless as I cannot imagine having to sleep out in the freezing weather with no family around even for one night never mind for months.
“It makes me think what we take for granted.
“It can happen to anyone.”
The idea is to encourage people to pick up unused items from home or charity shops, such as clothing, gloves, a flask with hot soup and sleeping bags, and put them into a rucksack to be handed out to people sleeping rough during the harsh winter months.
Items can be taken to the salon until December 17, when they will be packed into rucksacks and distributed.
Helen said she hoped to give them out at a soup kitchen being held at St Barnabas Church, on Regent Road, on December 18.
For more information search ‘The Rucksack Project Morecambe’ on Facebook.
The Rucksack Project started in 2009 when a man called Matthew White filled a rucksack with items including food, clothes, a hat and a fleece and gave it to a group of homeless people in Bristol.
Since then, the idea has spiralled with groups set up in towns and cities nationwide.