Fat Media gets even bigger with Bristol buy-out

John Courtney, David Durnford and the Strategy Digital team.
John Courtney, David Durnford and the Strategy Digital team.

Lancaster digital marketing agency Fat Media has expanded by buying Bristol company Strategy Digital.

David Durnford, owner and CEO of the Lancaster-based agency, has purchased the business from founding owner John Courtney and his wife – and business partner – Kath Dawson.

Mr Durnford acquired Fat Media last year, absorbing his then-named company Motive Technology to create one of the largest digital marketing agencies in the North of England.

He said: “I’m delighted to welcome Strategy Digital into the Fat Media family.

“We have been really impressed with the team. Their enthusiasm and expertise will help us to further build our social and search capabilities within Fat Media, as well as providing the foundation for a full-service digital offering based in Bristol to complement our offices in Lancaster and London.”

Fat Media’s client list includes household brands such as Typhoo, OCS, Samsung, Pork Farms, Lancaster University, Jessops and JD Sports. The company currently employs 93 people in Lancaster and London, with the acquisition of Strategy Digital bringing its workforce up to over 130 staff. Terms of the transaction have not been disclosed.