Would-be market stall holders can sell their wares for free during a two-week promotion being celebrated in Lancaster.
The city council wants to hear from people with new ideas or products to offer as part of Love Your Local Market Fortnight from May 14-28.
New business owners can trade for free for two days during that time at the outdoor Charter Market in Lancaster and Morecambe’s Festival Market.
Authority chiefs want young entrepreneurs to come forward in particular.
Billy Howard, 17, is enjoying success on his Lancaster pitch where he sells free range eggs laid by hens on his grandfather’s farm.
He said: “I’m really enjoying being a trader at the Charter Market and being amongst such friendly supportive traders who have taught me a lot. I enjoy the banter I have with customers and seeing them come back again and again.
“I would certainly recommend other young people to give market trading a try as a stepping stone into business.”
Coun Jon Barry, cabinet member for markets, said: “Love your Local Market Fortnight provides us with the ideal opportunity to encourage more young people to give running their own business a try.”